Case Study: Why the #HappyChewbacca Went Viral

It’s no secret that creating a viral video is like striking gold. Something that often happens without even trying. Meanwhile, the rest of us are trying to formulate a method that will guarantee a viral video. It can be a little frustrating when you wake up one...

Ashelandia: A Nod to Portlandia

Our sister brand, Residential Photography and Video, created this amazing community video of West Asheville or “Ashelandia” for Jeff Stewart of Broker Asheville. Those in the area know that West Asheville is overflowing with personality, not unlike the...

Showcasing the True Heroes

The art of communication centers around people. If you aren’t showcasing real people in real situations, it’s hard to produce an authentic product. This fact was not lost on Kevin Bryan Smith, Community Relations Coordinator at the Transylvania County School System....